Real Results

We make a difference for great brands. From the creation and implementation of insight-driven CRM strategies and communication plans to the development of massive transactional databases - we deliver results with real ROI numbers attached.  The examples below give just a snapshot of the real depth and breadth of our expertise and capabilities.  Not only that, but as a team we've all worked in pretty much every industry sector or discipline you can imagine. 

Would you like to know how we can do the same for you? Call Carolyn Bondi or drop her an email to find out how.

  • Creating a single customer view data warehouse for Regus, managing
    millions of transactional records from 85 countries across five global regions, updated daily
 
  • Using customer segmentation to drive individual store product range and volume requirements to maximise sales for Goldsmiths
  • Analysing customer data to restructure the Purina ‘World of Felix’ loyalty programme, leading to a 735% increase in redemption activity from January 2010 - January 2011
  • Using analysis of response/conversion data to refine targeting for TalkTalk, increasing enquiries by 42% and sales by 34%
  • Nescafe Pick Me Ups reward scheme - our strategy uplifted redeemers by 38%, collectors by 221% and prospects by 12% - winning Data Strategy Award Gold in 2007


Planning

  • CRM Strategy Definition
  • Strategic Planning
  • Customer Communication Planning
  • Contact Strategies
  • Campaign Planning
  • Business Case Development
  • Scoping & Feasibility Studies
  • Data Strategy
 

Insight

  • Data Mining
  • Profiling
  • Predictive Modelling
  • Segmentation
  • Campaign Evaluation
  • Measuring ROI
  • Quantitive & Qualitive Research
 

Development

  • Auditing Business &  User Requirements
  • Design & Build of Database Solution
  • Analysis Solutions
  • Database Management
  • Bureau Services
  • Reporting Development  & Dashboards
 

Implementation

  • Deliver the Strategy & Solution
  • Managing Work Streams
  • Managing Budgets
  • Project Management
  • Data Enhancement &  Cold List Sourcing
  • Management & Campaign Reporting